Heroes?

It is far too common for people to be called heroes these days.

The MEN don't accept the term. 

It is known that they get pulled out of their inner-city lives to live for a weekend in the wilderness.  Sure, they conquer the harshest terrain, cross rivers, climb mountains, and fry up a mean lamb chop.

But, heroes should be kept for people who have made personal sacrifices of themselves.

So admire what these MEN can do.  But don't call them heroes.